CHEVROLET’S FIRST-TO-MARKET ALL ELECTRIC VEHICLE

Role + Contributions

CMF Lead designer, based in HQ (Warren, MI) with assignment in South Korea at GMTCK (GM Technical Center Korea).

Proposed original creative design solutions, inspired by the Bolt concept vehicle, for production intent.

On assignment in South Korea, lead, mentored, and developed a team of people leader and designers to deliver thoughtful and highly creative solutions to enable the design vision.

Upskilled the GM Korea design team to ensure fully capable of 2D and 3D rendering skills, delivering highly accurate assets for reviews shared with HQ.

Ensure design approach and work output aligned with the brand language and GM’s company vision for a portfolio of electric vehicles.

Leveraged local fabrication shops in South Korea to create full scale vehicle prototype mock ups, leading creative direction. Presented the prototypes, alongside digital material to executive teams in HQ.

Supported with launch activity to ensure tooling, production material and parts from suppliers met Design intent and vision.

Served as Design subject matter expert during program launch activities and media events, Chevrolet site, and promotional assets, maintaining brand relationships.