Chevrolet Bolt Production Electric Vehicle

full size model


1:1 scale prototype model created in-house with fast fabrication, rapid prototype 3D printed parts


design detail highlights



ADVANCED CONCEPT DESIGN + INNOVATION

DESIGN + BRAND STRATEGY

CMF / INDUSTRIAL DESIGN

  • Lead Designer - CMF

    • Adobe Creative Suite, VRED, CAD, Cisco Webex

    • Qualitative & quantitative research, hand sketching, 3D printing, rapid prototyping, sample development, hard & soft trim fabrication

    • Scalable and modular CMF system enhancing mass manufacturing efficiency and optimized fleet vehicle deployment

    • Color and material palette prioritizing sustainability, high-durability and service and maintenance ready for manufacturing

    • Material specification package documenting swatches, vendor sourcing, cost analysis, durability and performance ratings

    • Appearance models and full-size mock ups for executive reviews, investor presentations, and media events

    • Influenced public perception of autonomous vehicle safety and innovation by shaping a tactile, trustworthy rider experience through purposeful CMF design

    • Introduced non-automotive future-forward materials to establish a new design language distinct from traditional consumer vehivles, including first-to-market material innovations of soft textiles and hard floor trim

    • Materials strategy emphasizing modularity and lightweight solutions enabled vehicle weight reduction that extended battery life and increased driving range


PROJECT OVERVIEW

The Chevrolet Bolt EV is a fully electric vehicle, introduced as a mainstream fuel-alternative to move the brand towards a more sustainable future with an entirely electric portfolio.

PROJECT TITLE / Chevrolet Bolt Production Electric Vehicle

COMPANY / General Motors

STUDIO LOCATION / Seoul, S. Korea

DURATION/ April 2014 - September 2016